Wednesday, September 18, 2019

Tarte Face Tape Foundation and Tarte Double Duty Beauty Shape Tape Contour Concealer

Hello Everyone!

For my Blogiversary I received a few makeup goodies that included Tarte's Shape Tape Foundation and Concealer. *Disclaimer: Product information provided by


A BRAND-NEW formula inspired by Tarte's iconic Shape Tape Concealer, this hypoallergenic, longwearing, full coverage foundation mattifies, hydrates & brightens your appearance. They've bottled up your skin-smoothing filters, selfie settings & Instagram feedback to create the foundation of your dreams. PLUS, this baby comes in 50 shades with 5 undertones.

What It Does:

Hypoallergenic, longwearing, full coverage with a natural matte finish

Transfer-proof, waterproof & sweatproof to keep you flawless through work & play

Snow mushroom extract, apple fruit extract & hyaluronic acid hydrate & brighten appearance

Pair with Shape Tape Concealer for double the perfection.

Why Tarte Loves It:

It's manufactured the same way as our #1 bestseller, Shape Tape Concealer making it the perfect partner to our holy grail.

Based on a consumer perception study:

100% said it helped minimize the appearance of pores 

100% said it covered dark spots, redness & imperfections

97% said it helped skin look smoother

97% said it felt comfortable & gentle on skin

97% said it felt lightweight & like it allowed skin to breathe

94% said it made skin look natural & healthier

94% said it felt nourishing

Skinvigorating Ingredients:

Snow Mushroom Extract

Rich in polysaccharides & helps hydrate & brighten skin

Apple Fruit Extract:

Rich in antioxidants to help protect skin against free-radicals

Hyaluronic Acid: delivers moisture, firmness & suppleness

Final Claims:

Tarte 12-hour power


Hypoallergenic12-hour hydrationTransfer-proof



My Thoughts

If you're new to Tarte, you may not have heard about the controversy when this foundation first launched. Customers were upset there was a limited shade range unlike the popular Tarte Shape Tape Concealer. Tarte rereleased this foundation in 50 shades. I like that this is a vegan matte foundation; however, you may want to use a good moisturizer when priming your face if you have dry skin. I've worn this foundation 3 times so far for about 9 to 10 hours, and I must say the claims are true. This foundation does have impressive staying power. I wanted to test the claims even further with the hot and humid weather here. My foundation didn't budge. I'm so glad this is a sweat proof and waterproof foundation. I noticed a floral type scent, but thankfully the scent does fade.The foundation claims its lightweight, but I found it more on the thicker side. A little foundation goes a long way. Since this is a full coverage foundation, I'll will be wearing this foundation during the Winter. 


Only at ULTA!

Meet Tarte's iconic, ''can't live without'' concealer & discover why one is sold every 12 seconds*! Double Duty Beauty Shape Tape Contour Concealer is a vegan, super-blendable formula that instantly helps brighten, smooth & give the skin a firmer, more lifted look.


Full coverage with flawless matte finishConceals all imperfections & doubles as a contour/highlight product

Creamy, easy-to-blend formula won't flake or crease

Nourishes with mango seed & shea buttersHelps illuminate skin for a lifted effect

Always formulated without:


Mineral Oil



Sodium Lauryl 



Skin vigorating Ingredients:

Shea Butter: A natural skin emollient that helps retain skin elasticity and protects against degeneration

Mango Seed Butter: Vitamin-rich butter helps moisturize, condition and protect against free radical damage

Licorice Root Extract: Brightens the appearance of dark circles & color corrects

Final Claims:


Dermatologist tested

Cruelty free

My Thoughts

Two words...Holy Grail! I'm highly impressed by the shape Tape Concealer. In a nutshell yes this Concealer is worth the hype and the money! I was unsure of which shade I wanted to try, so I took my mom along with me. She actually matched me better than I did. Funny story my mom didn't realize this was a Concealer at first so she was applying it all over my face Haha! Then she was said "if this Concealer is this amazing and flawless I can only hope the foundation is just as great. The concealer was in the wrong area. My mom was saying why are they making foundations so small now lol. 

I wore this Concealer during one of my busy MUA Clients days so that was about 8 hours. I didn't notice any creasing and the wear time was good as well.

Have you tried these Tarte products?

September 2019 Posts


  1. Replies
    1. I just started using Tarte products last year.

  2. I tend to prefer fuller coverage in winter too. I have tried neither of them, I am so happy with the NARS Concealer I really don’t need another one.

    1. The humidity here is horrible so I'm wearing this foundation in the Winter! I like wearing full coverage foundations when the weather is colder. I want to add Nars on my list of concealers to try.

  3. Ive never heard of this until a couple weeks ago my daughter was asking for some. I had no clue it was make up. I thought “face tape” was some kind of wrinkle prevention. So Duh me.
    Thanks for the post

  4. I don't know that brand. But hey, if they work ...great.

    1. I like the coverage and the shade range, but I'll wear the foundation when it's cooler. I love the concealer!

  5. I love Tarte products but the foundation did not work for me as well as the concealer which I cannot be without. Great selection to share.

    1. The foundation feels a little thick to me, so it's not something I would want to wear during the Summer. The concealer is one of the best I've used this year!

  6. I had to cancel Tarte Cosmetics after they thought it was cool to post a racist meme a few years ago. I will never use any of their products again.

    1. I just started using their products last year, but I never heard about this until now. I actually just looked it up what was said. Oh wow that was offensive, and the statement cause a lot of fans to be offended and upset. I saw Tarte issued an apology, but sadly the damage was already done. People need to be more mindful of the things they say and do.

  7. I want to try the concealer. I heard many youtubers say it's a good product!