A BRAND-NEW formula inspired by Tarte's iconic Shape Tape Concealer, this hypoallergenic, longwearing, full coverage foundation mattifies, hydrates & brightens your appearance. They've bottled up your skin-smoothing filters, selfie settings & Instagram feedback to create the foundation of your dreams. PLUS, this baby comes in 50 shades with 5 undertones.
What It Does:
Hypoallergenic, longwearing, full coverage with a natural matte finish
Transfer-proof, waterproof & sweatproof to keep you flawless through work & play
Snow mushroom extract, apple fruit extract & hyaluronic acid hydrate & brighten appearance
Pair with Shape Tape Concealer for double the perfection.
Why Tarte Loves It:
It's manufactured the same way as our #1 bestseller, Shape Tape Concealer making it the perfect partner to our holy grail.
Based on a consumer perception study:
100% said it helped minimize the appearance of pores
100% said it covered dark spots, redness & imperfections
97% said it helped skin look smoother
97% said it felt comfortable & gentle on skin
97% said it felt lightweight & like it allowed skin to breathe
94% said it made skin look natural & healthier
94% said it felt nourishing
Snow Mushroom Extract
Rich in polysaccharides & helps hydrate & brighten skin
Apple Fruit Extract:
Rich in antioxidants to help protect skin against free-radicals
Hyaluronic Acid: delivers moisture, firmness & suppleness
Tarte 12-hour power
If you're new to Tarte, you may not have heard about the controversy when this foundation first launched. Customers were upset there was a limited shade range unlike the popular Tarte Shape Tape Concealer. Tarte rereleased this foundation in 50 shades. I like that this is a vegan matte foundation; however, you may want to use a good moisturizer when priming your face if you have dry skin. I've worn this foundation 3 times so far for about 9 to 10 hours, and I must say the claims are true. This foundation does have impressive staying power. I wanted to test the claims even further with the hot and humid weather here. My foundation didn't budge. I'm so glad this is a sweat proof and waterproof foundation. I noticed a floral type scent, but thankfully the scent does fade.The foundation claims its lightweight, but I found it more on the thicker side. A little foundation goes a long way. Since this is a full coverage foundation, I'll will be wearing this foundation during the Winter.
Only at ULTA!
Meet Tarte's iconic, ''can't live without'' concealer & discover why one is sold every 12 seconds*! Double Duty Beauty Shape Tape Contour Concealer is a vegan, super-blendable formula that instantly helps brighten, smooth & give the skin a firmer, more lifted look.
Full coverage with flawless matte finishConceals all imperfections & doubles as a contour/highlight product
Creamy, easy-to-blend formula won't flake or crease
Nourishes with mango seed & shea buttersHelps illuminate skin for a lifted effect
Always formulated without:
Skin vigorating Ingredients:
Shea Butter: A natural skin emollient that helps retain skin elasticity and protects against degeneration
Mango Seed Butter: Vitamin-rich butter helps moisturize, condition and protect against free radical damage
Licorice Root Extract: Brightens the appearance of dark circles & color corrects
Two words...Holy Grail! I'm highly impressed by the shape Tape Concealer. In a nutshell yes this Concealer is worth the hype and the money! I was unsure of which shade I wanted to try, so I took my mom along with me. She actually matched me better than I did. Funny story my mom didn't realize this was a Concealer at first so she was applying it all over my face Haha! Then she was said "if this Concealer is this amazing and flawless I can only hope the foundation is just as great. The concealer was in the wrong area. My mom was saying why are they making foundations so small now lol.
I wore this Concealer during one of my busy MUA Clients days so that was about 8 hours. I didn't notice any creasing and the wear time was good as well.
Have you tried these Tarte products?
September 2019 Posts